Episode Summary
In this episode of Inside Jobs, we meet Laurie Schiada, who’s made a career out of pushing the creative envelope. Laurie joined legendary designer Saul Bass as an art school grad before setting out on her own as a freelancer. From there, her design work quickly evolved into branding and creative leadership roles. At Disney, Boeing and beyond, Laurie honed her skills managing creative talent, advancing team structures and reawakening legacy brands. Today, she runs Humana’s in-house agency, The Hive—empowering creatives to reach beyond brand standards and add value at every point of contact with the business.